What we do


Reimagining experience impact

We help brands move forward through a clear understanding of the impact of physical and digital experiences. Using Smyle Metric, we use credible data and expert analysis to reveal what worked, and where to improve – including our innovative Return on Emotion measure.

Metric uses real-time data and dashboard views to optimise experiences as they happen. And it demonstrates how an experience delivers core objectives, (often identified through Smyle strategic planning). Our reporting provides clear, actionable recommendations to improve, grow, and protect future activations.

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See also

Country House

The Lockhouse,
71 Mead Lane,
Hertford, SG13 7AX

Town House

Albert House,
256-260 Old St,
London, EC1V 9DD


Studio 106, SeeSaw,
86 Princess Street,
Manchester, M1 6NP


Suikersilo-Oost 22,
1165 MS Halfweg,