At Smyle, we’re committing to making our company more diverse, equitable and inclusive. Our aim is to build a community at Smyle that better reflects the world we live and operate in, the brands we create experiences and content for, and the audiences we connect with.

We’re committed to creating an agency where every voice, every perspective, every great idea can be heard. A place where our people feel like they can truly belong. We know that when we feel welcome, safe, supported, valued, and that we can all bring our authentic selves to work each day, that we will be able to do our very best work.

We believe a more diverse and inclusive agency can create richer experiences for us all, unlock our ability to be more creative and innovative, and create better results for our clients. It brings different perspectives to creating ideas and solving problems and ensures we find new ways to do what we do.

At Smyle, we are striving for fairness, to celebrate difference and create a sense of belonging for all.

“We are on a journey to become the world’s most diverse and inclusive creative agency by 2025. By doing so, we believe we will create an agency that creates great careers for our people, who do incredible work for our clients, inspired  by different perspectives, creating bold work that truly matters.”

Dominic Thomas-Smith, Managing Director

Guided by our clear and ambitious vision, we will deliver on the following pledges:

  • Champion diversity across all areas of the agency
  • Launch and embed Smyle Academy (our youth programme)
  • Commit to an inclusive recruitment & career development programme
  • Accelerate DEI conversations at Smyle, in our supply chain, with our partners & client base
  • Be an active participant and contributor within our local communities
  • Evolve our culture through training, initiatives & accountability
  • Ensure the content we make represents all voices
  • Measure progress against these pledges, annually

Different perspectives.

Different backgrounds.

All heard.

All welcome.